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Department store is a large store that sells many kinds of goods in separate departments under one _______(1). It also provides a variety of services. In a typical department store, perfumes, jewellery, and similar _______(2) are located on the first floor, and clothing, furniture and appliances are on the _______(3) floors. Some department stores also sell bargain _______(4) in the basement.
Many historians believe that Aristide Boucicaut, a French _________(5), established the first department store. He managed a _______(6) in Paris called “Bon Marche” (French for “a good bargain”). Originally, it sold only fabrics, but in the 1850’s, it began to sell a large ________(7) of goods, arranged by department.
Boucicaut’s _______(8) practices were quickly copied by several American businessmen and by early 1900’s, department stores had spread throughout the United States.
Early department stores differed from ______(9) of today in a number of ways. For example, the first department store were established in _____(10) areas, but many are now located in suburbs. The ________(11) department stores were one - store operations. Today the ______(12) of department store organizations have several stores (chains) within a metropolitan area – or even in different cities. Originally, department stores provided a high _______(13) of personal service to their (14) in all departments. Many modern stores, however, have some departments that are largely ______(15). The first department stores occupied several ______(16) and offered a great variety of merchandise. Today’s newer department stores occupy only a few floors and sell a smaller variety of _____(17). In addition, many department stores now sell merchandise through direct-mail activities and other methods.